• To support and guide startups, small as well as medium sized companies to get their  product development and  visions turned into real products via an innovative, structured and scalable process with a minimum of bureaucracy.

• To guide startups to implement a scalable structure, simple processes and routines before it is too late and too costly to remedy.

• To facilitate outsourcing of development tasks and manufacturing when applicable to a network of suppliers in Asia with proven good Cost AND Quality performance.

• To support with interim management, operational experience and troubleshooting at any step from concept to offering